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Are Fortune 100 CEOs Social Media Slackers?

There’s a misconception that everybody ‘gets’ social media. That everybody is taking part. And that business, in particular, are all developing social media strategies. This just isn’t true. Whilst we...

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How the Global Fortune 100 Are Using Social Media: Some Statistics

A useful survey from global PR firm Burson-Marsteller this week looks at the ways in which the Global Fortune 100 companies are using social media. The tools they are using and how they are developing...

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